Amazon Prime Video launched a new mobile edition of Prime Video for the first time in India for a single user at an introductory price of Rs 89 per month. The plan offers SD-quality streaming through the Prime Video app on Android or iOS, which the company says is specifically designed for a mobile-first country like India. The latter competes with Netflix, which has already launched a mobile plan for India in 2019 for ₹199 per month.
Prime Video is partnering with Airtel to implement this plan. Airtel customers with prepaid plans can take advantage of a free 30-day trial by signing up for Amazon with their mobile phone number through the Airtel Thanks application. After the 30-day free trial, Airtel customers can avail of the mobile version of Prime Video through prepaid top-ups, starting from an introductory price of Rs 89, which offers both a 28-day mobile version of Prime Video and 6 GB of data.
It is also bundled with most other prepaid plans available in Rs. 129. Airtel offers plans with subscriptions to Amazon Prime Video as part of its thank you program. Amazon customers can purchase these prepaid plans through the Airtel Thanks app or at Airtel stores across India.